Jesus could have used just about any method to evangelize the world that he wanted. I mean, think about it. He could have just appeared to Caesar, converted him on the spot, and made the official religion of Rome (and thereby, the known world) Christianity right from the start. He could have been born a powerful member of the Sanhedrin, eventually becoming High Priest himself and leading the nation of Israel both in office and life. He even could have opened the mouths of animals or trees to preach for him or something equally and completely ridiculously supernatural…but he didn’t.

Instead, Jesus chose a group of nobodies from nowhere and trained them to be world changers. How did he do it? What was his secret? His “master plan” as it were. Well I’m glad you asked…

Robert Coleman’s classic “The Master Plan of Evangelism” is the resource on the intersection of discipleship and evangelism. He clearly and skillfully explains Jesus’ methods and shows how we can imitate them in our quest to be disciples of Christ. A book like this should be required reading in churches and groups everywhere!

You’ll be hard-pressed to find a better resource than this and exponential.org is giving away an e-book of the updated edition of the book away for FREE! This updated edition is a companion piece to the original-Dr. Coleman summarizes each point in the original book and shares personal insights gathered in the 50+ years since he wrote the original.

You can download it here: Revisiting the Master Plan of Evangelism (you have to create an account with them, but it’s free to join).

Have you read “The Master Plan of Evangelism”? What were your thoughts? And what are other great resources on the subject?